On-Demand Webinar

The Art of Negotiating Price With Your Buyer

Watch this webinar to learn about:

  • The importance of a consumer-first approach to pricing. Scott Sanders, retail pricing expert, challenges conventional wisdom and argues that brands need to put the consumer first.
  • Three inexpensive tactics that any brand can use to identify their optimal MSRP. Whether pricing a new product or adjusting the price of an existing product, we’ll show you how to make sure that the price is right.
  • How to use pricing research to effectively negotiate price with your retail buyer. We’ll teach you how to maximize margins and defend your pricing strategy at your next buyer meeting.

Access On-Demand Webinar

Presented By:

Scott Sanders

Client Partner, Revenue Architects

Victor Coscarella

Director of Marketing, Askuity