We gathered some of the best and brightest minds in beauty retailing for a panel discussion to learn how your brand can succeed in this competitive, ever-changing industry. Watch the recording as our experts answer audience questions and highlight the retail trends that are defining the beauty industry.

Watch this webinar to:
  1. Learn about the latest in beauty and cosmetics trends, and how to leverage this data to better position your brand online and in front of merchants.
  2. Impress merchants by articulating a strong story that encompasses digital, marketing, and sales.
  3. Listen to answers to our audiences most elusive questions. Find out how their brands navigate common challenges in the beauty space like a pro.

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Special Guest Experts

Bettina O'Neill

Beauty Industry Consultant (from a retailer and merchant perspective). Previously at Neiman Marcus, Barneys New York, Macy's, Saks Fifth Avenue, Hermes, and Cartier.

Roseanna Roberts

Trend Consultant and Creative Strategist who is defining the future of beauty and wellness. Quoted as a trend expert in major publications such as TIME and WWD.

Kelly Kovack

CEO/Founder of BeautyMatter Consulting and BeautyMatter.com and Co-founder of fragrance brand Odin New York.

Lisa Adams

Founder of The Beauty Matchmakers. Has previously worked with Nestlé, Kathy Ireland, Dr. Paul Nassif and TAO Clean.


Marsha Druker

Marsha Druker is a Marketing Manager at Askuity. She launched her career in the CPG industry, working on six different brands at Jarden (now Newell Brands).